Keith Coleman & Jay Baxter
Test with Real Humans First
Inspired by Keith Coleman & Jay Baxter episode
Keith Coleman tested Community Notes with real users before building anything—your parenting theories need actual toddler testing too.
Keith Coleman proved Community Notes worked by showing mockups to real users before writing code. Smart. Because theory is cheap and reality is expensive.
You know what else is expensive? Finding out your brilliant parenting strategy doesn't work on your actual child. You spent three days researching "gentle parenting techniques for bedtime resistance." You rehearsed your calm voice. You visualized success. Then you deployed it on a Tuesday night and your kid looked at you like you'd just suggested they eat vegetables for fun.
The mockup was beautiful. The user hated it.
So now you're testing smaller. "Hey, want to try wearing pajamas tonight?" "How about we brush teeth in the bathroom instead of the living room?" Baby steps. A/B testing your way to 8pm.
Keith Coleman shipped a feature that changed Twitter. You're still trying to ship a child to bed before 9. Same principles. Test before you build. Or in your case, test before you die inside.
