Teresa Torres
Weekly User Chats Beat Quarterly Reviews
Inspired by Teresa Torres episode
Teresa Torres' continuous discovery—one user interview a week—beats quarterly research. Same with actually talking to your toddler daily.
Teresa Torres teaches continuous discovery means "as little as an interview a week." One conversation per week equals 52 data points a year. Small, regular, continuous.
You try the quarterly check-in approach with your four-year-old. "How's preschool going?" They look at you like you're a telemarketer. "Fine." You've just gotten the customer satisfaction equivalent of 'N/A.' Nothing. Zero insights. The data is worthless.
Switch to continuous discovery. Daily micro-conversations. "What did you build today?" "Who did you play with?" "What made you laugh?" Suddenly you learn that Emma is mean, blocks are better than crayons, and the class hamster is "probably plotting something."
Small regular conversations reveal what the big ones miss. They trust the routine. The pattern emerges. You spot the trend before it becomes a crisis.
Weekly user interviews beat quarterly surveys. Daily toddler debriefs beat "how are you feeling" interrogations. Continuous discovery works because consistency beats intensity.
